December 1, 2010
‘Tis the season to overspend! Many hard-working Americans dig themselves into financial holes over the holidays and work the rest of the year to dig back out. Escaping this endless spending loop requires more than careful planning. These consumers need access to financial tools that promote success -- like prepaid cards that offer savings accounts.
While credit cards are a great tool for those who can afford and will carefully manage them, they tempt many cardholders to overspend themselves into spiraling debt. Debit cards are a good fit for some, but they only make sense for consumers who are able to maintain considerable minimum balance requirements. For many consumers, prepaid cards offer the most convenient and economical solution to meet their financial management and payment needs.
In addition to keeping consumers from spending money they don't have or building up debt that they can't afford, some prepaid cards actually offer free, interest-bearing savings accounts. They even provide an automatic transfer option that helps cardholders build toward their savings goals. For these consumers, prepaid cards offer an affordable solution that will help them get ahead so they can look forward to celebrating a happy holiday season -- without sacrificing their happy New Year!
Shana Eddy Director of Marketing Communications
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